Discover the S72 Design Journey

The 72-foot motor yacht takes its inspiration from the Y72 but follows the distinct personality seen on Princess’ sporty S Class range: powerful and precise - yet timelessly elegant and sophisticated, blending iconic design, exceptional engineering and unrivalled craftsmanship. “The Princess design team wanted to guarantee that there was no compromise in the new variant due to the fact that it’s built on the same platform as the Y72. In contrast to the Y class where it focuses on big interior, air-conditioned volume and a huge flybridge deck, the S class sees a little bit of reduced space up on the flybridge which gives it a sportier look and feel” says Andy Lawrence, Design Director at Princess Yachts. “We’ve also moved the patio door forwards about a metre and a half, and what that does is reduces the size of the interior upper accommodation volume and gives that space back to the cockpit deck area.”

Watch the S72 Design Story.

Designing a new yacht is a lengthy process, with the concept phase alone taking three to four months on average. The first phase purely focuses on the philosophies behind the exterior of the new product. The process involves acquiring a 2D general arrangement from naval architects Olesinski, which is then refined by the Princess Design Studio with a key focus on styling. The team then work around ensuring all of the engineering works adequately, before moving onto creating a 3D model from the 2D design. This is where an emphasis on the style is considered, with concentration on how each element will flow into another, and how the proportions are looking.

Discover more about the process behind creating the S72, from initial sketches, to build, and launch at the 2023 boot Düsseldorf show.